Here’s some top factors to review when analyzing your ICP:
– Think about your sweet spot ICP versus your total TAM ICP
– Large pain that you can help with your current product today without many enhancements needed
– Medium to large deal size (likely most companies want this)
– High win rate
– Fast sales cycle length
– Industries
– Company size
– Job titles
– Regions
– The related use case
Keep in mind: your current ICP may not be your future ICP as the product evolves.